NZ eCommerce Trends 2026: How Mobile Shopping, BNPL, and Social Media Are Changing Consumer Behaviour
The IDNZ 2026 Digital Marketing Report reveals key shifts in how New Zealand consumers shop online. This article highlights three trends that matter most for small eCommerce sellers: mobile-first shopping now drives over 65% of sales, BNPL is becoming a must-have payment option, and social media like TikTok and Instagram are reshaping how consumers discover products. Practical tips included for each trend.